BIG BUT NOT CLEVER.. SWEETS HAVE GONE HUGE CHOC AND AWE
High in sugar.. and price
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Calories per bar Sugar per bar Cost in standard bars £3.86 – 35 per cent Calories per sweet Sugar per sweet Cost in standard sweets £3.76 – 60 per cent
Sunday Mail
Jane Barrie They’ve been fun size, standard size, king size and family size…
But now some of the country’s favourite sweets are being produced planet-sized.
There are Toblerones you could climb with crampons. Galactic Galaxy bars. And Jelly Babies you can only hope were delivered by C-section.
Dieticians have warned of the calorif ic timebomb lurking in the giant confections.
A single triangle of the biggest Toblerone being sold on supermarket shelves contains more than 2000 calories – meaning the slice has more than a woman’s recommended daily intake.
The £ 57 bar is more than 2ft long and, weighing in at 4.5kg (almost 10lb), is bigger than the average newborn baby.
It’s rivalled by a £15 Galaxy weighing 1.17kg, Dairy Milk at 850g and two 800g gummy sweets – a giant jelly baby and cola bottle – at £10 each.
Matt Smith, professor of health history at the University of Strathclyde, said: “Novelty and gimmick value is clearly a factor as well as the man versus food trend.
“From a manufacturer’s point of view, the profit margin is higher on the giant versions than on the standard variety. That’s why they are out there for sale. So, in value-for-money terms, as a food product, they are a rip- off.”
The Toblerone costs almost double what you’d pay for the same amount of chocolate in standard 150g bars at £1 each – you can buy 4.5 kg of Toblerone for £ 30.
The other sweets are also up to 60 per cent more expensive than their smaller equivalents.
Smith calculated the amount of sugar per 100g, then converted that to the number of teaspoons per serving. He also looked at additives and any warnings.
He said: “I don’t want to be a party pooper but they’re all high in sugar, calories and, for the chocolate, saturated fat.”
Mondelez International, who produce the 4.5kg Toblerone – available from Morrisons, Tesco and Amazon – said: “This is a special-edition product that is only available at Christmas. It’s a novelty item intended for sharing.”
Morrisons said: “This is the first time we’ve stocked the giant Toblerone. We think it is the perfect fun present for any chocolate lover.”