Bacon sales slump over health scare

SALES of bacon in supermarkets have suffered a hefty slump of £ 56.8 million over the past year – a drop of more than £1 million every week.

The fall is being attributed to cancer concerns – which were rubbished last week in a turn-around by scientists – as well as fewer deals being offered by the big stores.

Trade magazine The Grocer said: “Brits are falling out of love with bacon, with health concerns and a slump in deals driving a £ 56.8 million drop in supermarket sales over the year.”

But branded bacon sales bucked the trend, rising 18.3per cent to £75m.