Do you know someone who deserves a festive treat?
A special prize is on offer for someone who has gone the extra mile to help others.
As part of a packed festive programme, Sunderland BID has teamed up with the city’s Evoke Entertainment to ask people to nominate someone they think deserves a treat.
And three lucky winners will receive a doorstep visit from a singing and dancing elf, along with a little hamper of gifts for all the family.
Sharon Appleby, Head of Business Operations at Sunderland BID, said: “People can nominate anyone they like.
“It could be their teacher, their shop keeper, their delivery driver, their best friend or their nana – anyone who has lifted their spirits and just been all-round fabulous this year.”
The elf visits are among several seasonal experiences being organised by Sunderland BID, including The Christmas in Sunderland trail of light installations and AR characters organised in conjunction with Sunderland City Council, which runs until January 3, and the annual Reindeer Dash.
The Dash, which supports the Red Sky Foundation, is online this year and runners of all ages have until December 24 to buy tickets and carry out the 1K run, wherever they like.
Other initiatives include a virtual Christmas in Sunderland Facebook group and shoppers are being asked to consider giving the Sunderland Gift Card to spend across a range of hospitality, retail and experiential activities.
Nominations can be made atwww.facebook.com/sunderlandexperience
Closing date for entries is Sunday at midnight and the three winners will be visited by the elves on Monday, December 21.
For more information on all activities visit www.sunderlandbid.co.uk