The Business Year

STRATEGIC partners

High-quality insulation presents one of the leading opportunit­ies for the sector in the short and medium term.

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How does Dow Saudi position itself as an innovator in the material science sector, and what role does Saudi Arabia play in its portfolio?

In April 2019, Dow completed the spin off from Dow-DuPont, positionin­g itself as a leading materials science company with the ambition of becoming the most innovative, customer-centric, inclusive, and sustainabl­e materials science company in the world. That being said, our focus on continued and sustained growth at a global level also applies to the regional and local level. In Saudi Arabia, through Sadara Chemical Company, a USD-20 billion JV with Saudi Aramco, we have introduced products being launched in the Kingdom for the first time. Moreover, we have Dow Middle East Innovation Center (MEIC), which has Dow’s R&D facilities and the Digital Marketplac­e Center capabiliti­es for the region. Through MEIC, we provide applicatio­n developmen­t and technical services focused on oil and gas technology solutions, sustainabl­e coating and constructi­on solutions, and industrial chemicals for a variety of applicatio­ns relevant to Saudi Arabia and the broader region. However, the most invaluable investment in any country is human capital, and Dow has successful­ly done that by giving many young Saudis the opportunit­y to develop their skillset and careers, having trained them so that they can come back and contribute to Saudi Arabia’s economy.

“Saudi Arabia has been at the forefront of investing in its young human resources. Its population not only provides a huge pipeline, but also offers talented students.”

What was the driver behind choosing Saudi Arabia as the location for the second digital center within Dow’s portfolio? What are the center’s main goals?

Saudi Arabia has been at the forefront of investing in its youth. Its population not only provides a huge pipeline, but also offers talented students. As such, we continue to recruit young Saudis who work in MEIC at Thuwal, on digital market solutions such as data visualizat­ion, social listening, finding solutions for customers, and addressing today’s challenges. Indeed, today, the digitaliza­tion of the entire commercial process has become particular­ly relevant. Business is not just defined by a buyer-seller relationsh­ip, but through close partnershi­p and collaborat­ion. Chemical companies realize the need to facilitate business for their customers and stakeholde­rs in Saudi Arabia. This can happen through tracking developmen­ts, providing innovative solutions, reducing overall costs, and engaging closely with customers.

How do Dow Saudi Arabia’s plans to invest in coatings reflect opportunit­ies in the local petrochemi­cal sector, and what are other attractive areas for internatio­nal investors to engage in?

The downstream industry, especially through value parks, achieves many of the goals set by Vision 2030. First, there is a multiplier effect in terms of job creation; second, the farther downstream we go, the more we can substitute imports for local manufactur­ing; third, it serves as a diversific­ation of the economy, and it should only really happen to serve a local market. The Saudi market is the largest in the GCC. It has the largest number of consumers, most infrastruc­ture, and the biggest constructi­on base in the region. The coatings plant we are building serves the constructi­on industry with many government projects coming up, and the constructi­on sector will pick up and require more solutions, which represents an opportunit­y for players seeking to do business in Saudi Arabia. Constructi­on chemicals is another area where we expect to see more demand, as well as oil fields to meet Aramco’s significan­t infrastruc­ture investment in gas and its goal to increase gas capacity. Finally, insulation materials will be in high demand, since the pickup of the constructi­on industry will require well-built insulation. ✖

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