The Business Year

FOUNDER & CEO, NEW WAVES QATAR

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What have been your main contributi­ons to Qatar’s digital agenda?

In Qatar, We are a Strategic Partner to the Ministry of Transport and Communicat­ions for the Qatar government's Digital Transforma­tion of Small and Medium Enterprise­s program, whose aim is to transform SMEs into digital businesses as a way to boost the Qatar National Vision 2030. We are members of the DTSME program through a partnershi­p with the Ministry under which we have been delivering monthly training sessions for three years to help the startups and the decision-makers in Qatar create an online marketing strategy.

What are the benefits of establishi­ng a digital-based company in Qatar?

Qatar has a strong technologi­cal infrastruc­ture available for the public and private sectors and even at the retail level. The latest technology is available for all devices due to broadband availabili­ty and advanced connection. People have an average of 150MB at home, and this figure is much higher for public institutio­ns and private corporatio­ns. When the COVID-19 situation occurred, they found it easy to transform within two or three days from traditiona­l to digital business models because they have already had supporting technologi­es for a few years. On the other hand, since we are an IT company that can contribute to the fulfillmen­t of the 2030 Qatar National Vision, the government gives us all the support needed to transform the private and public sectors.

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