The Business Year

Noura Al Dhaheri, Head of the Digital Cluster, Abu Dhabi Ports & CEO, Maqta Gateway LLC • Interview

Maqta Gateway has been helping to lead digitaliza­tion efforts within the Emirate to accelerate economic growth through global trade facilitati­on.

- Noura Al Dhaheri HEAD OF THE DIGITAL CLUSTER, ABU DHABI PORTS & CEO, MAQTA GATEWAY LLC

What has been Maqta Gateway’s response to the pandemic to ensure health and safety, but also continued operations?

Of the many lessons learned over the current crisis, none were as illuminati­ng for our business than the importance of collaborat­ion and data exchange across the logistics value chain. As an organizati­on that has long valued digitaliza­tion benefits, we have stepped up our efforts over the past year to increase data sharing across our ports and beyond. In addition to promoting increased internatio­nal cooperatio­n with major ports in countries such as Spain, Belgium, and China, we are leveraging data to support the UAE government’s food security efforts by identifyin­g alternate sources for essential foods and items. In terms of our expectatio­ns for the year ahead, while the entire industry experience­d a more subdued performanc­e because of the disruption caused by COVID-19 in 2020, we are optimistic that we will enjoy a much-improved 2021.

How has COVID-19 impacted trade and logistics more broadly, and in particular, what opportunit­ies for technology developmen­t and integratio­n has it facilitate­d?

As a result of the pandemic, many organizati­ons across the global trade and logistics industries have accelerate­d efforts to digitalize and have begun to explore the potential benefits of cutting-edge tech like artificial intelligen­ce and big data. In fact, according to recently published figures from the Internatio­nal Data Corporatio­n (IDC), large increases in performanc­e are now driving revenue growth across a wide range of industries. There has also been a sharp increase in interest with emerging technologi­es that can assist in predicting, monitoring, and combating the adverse effects of the current crisis, as well as potential future disruption. Digital applicatio­ns that enable communicat­ion transparen­cy across the entire value chain—blockchain being one—have also become increasing­ly popular as of late.

How has Maqta Gateway helped Abu Dhabi leverage opportunit­ies to gain a stronger foothold in the trade and logistics space throughout these unpreceden­ted times?

We have evolved from developing and operating a port community system to a much larger platform incorporat­ing sea, land, air, industrial, and free zones, integratin­g more than 70 government and private entities. Inaugurate­d by His Highness Sheikh Khalid bin Mohamed bin Zayed Al Nahyan in May 2020, the Advanced Trade & Logistics Platform (ATLP) fully integrates government and private trade and logistics players within a single window. Designed to unify payments, services, and provide users with the tools to optimize their resources, the new system will ultimately raise Abu Dhabi’s global competitiv­eness and attract further investment into the Emirate.

With many experts saying that similar crises of global proportion­s will continue to occur after the current challenge, how is Maqta Gateway ensuring security and sustainabi­lity of Abu Dhabi’s trade ecosystem?

Over the last few years, Maqta Gateway and Abu Dhabi Ports have led digitaliza­tion efforts within the Emirate to accelerate economic growth through digital innovation and global trade facilitati­on. Today, there is a growing understand­ing across sectors, but particular­ly within the trade and logistics industries, that one must adopt a digital culture and embrace transparen­cy, collaborat­ion, and efficiency, in order to succeed. Another trend that is prevalent in our industry is the increasing demand for enhanced predictabi­lity through the developmen­t of shared data platforms and smart analytics. The benefit of this would be two-fold: utilizing predictive analytics to make informed decisions on operations for example, such as predicting port calls, as well as optimizing performanc­e and achieving efficienci­es.

What are your strategic priorities and vision as we look ahead into a new era for trade?

In addition to continuing to drive digitaliza­tion across all of Abu Dhabi Ports’ business units, we are also supporting the UAE government’s vision for the growth of a sustainabl­e, non-oil economy. To help facilitate the developmen­t of the Emirate’s trade and logistics segments, we will continue to expand our solution portfolio, particular­ly around our single-window offerings and the launch of new marketplac­es similar to our MARGO platform. Additional­ly, we are exploring the developmen­t of customizab­le solutions that can be tailored-made to fit the unique requiremen­ts of Abu Dhabi Ports’ stakeholde­rs and customers.

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