The Courier & Advertiser (Angus and Dundee)

Ford and Volkswagen Group to explore strategic partnershi­p

- JACK MCKEOWN MOTORING EDITOR

Ford and the Volkswagen Group, two global car manufactur­ing superpower­s, are exploring the possibilit­y of collaborat­ing on joint projects.

However, unlike partnershi­ps such as the Renault-nissan-mitsubishi alliance, any arrangemen­t would be restricted to research and developmen­t.

This means we are unlikely to see Ford and VW selling jointly developed vehicles but with different badges, or any platform sharing taking place.

Jim Farley, Ford’s president of global markets, said: “Ford is committed to improving our fitness as a business and leveraging adaptive business models, which include working with partners to improve our effectiven­ess and efficiency.

“This potential alliance with the Volkswagen Group is another example of how we can become more fit as a business, while creating a winning global product portfolio and extending our capabiliti­es.”

The potential partnershi­p will involve only commercial vehicles for now. Ford’s CVS, including the Transit van and F-series of trucks, are some of the world’s most popular.

Volkswagen’s own commercial vehicles, the Caddy, Transporte­r, Crafter and Amarok are more Europebias­ed, but the group also owns the Scania and Man lorry brands.

Volkswagen’s head of group strategy, Thomas Sedran, echoed Ford’s comments, saying: “Markets and consumer demand are changing at an incredible speed.

“Both companies have strong and complement­ary positions in different commercial vehicle segments already. To adapt to the challengin­g environmen­t, it is of the utmost importance to gain flexibilit­y through alliances.

“This is a core element of our Volkswagen Group Strategy 2025.

“The potential industrial cooperatio­n with Ford is seen as an opportunit­y to improve competitiv­eness of both companies globally.”

 ??  ??
 ?? Picture: Ford/pa. ?? Any potential partnershi­p will involve only commercial vehicles for the time being.
Picture: Ford/pa. Any potential partnershi­p will involve only commercial vehicles for the time being.

Newspapers in English

Newspapers from United Kingdom