The Courier & Advertiser (Perth and Perthshire Edition)
Global recognition for Service Design
Dundee-based Service Design Academy (SDA) has become the first training organisation in the world to receive full accreditation from a global body.
Service design looks at lived experience, behaviours and aspirations of people and organisations and how these are influenced.
Founded in 2017 and based at Dundee & Angus College’s Gardyne Campus, SDA helps organisations to transform and improve through interactive, practice-based learning.
In the past two years 60 workshops have been delivered to more than 1,400 people from 156 organisations including Dundee City Council, Insights, Caledonian Housing, Royal Bank of Scotland, Thorntons and Dundee University.
The SDA is Glasgow City Council’s sole supplier for service design training.
The group has achieving the first full accreditation in the world from the Service Design Network (SDN), which recognises the authority and quality of SDA in the provision of service design education and qualification. SDA has also been recognised as a highquality partner of the SDN Academy, an international educational provider of high-quality service design content.
Accordingly will be recognised as an SDN Academy Satellite facility, which will bring thought leaders and delegates from all over the world to Dundee.
In the past three months, the SDA team have conducted extensive customer research and developed their facilitation skills so all courses will be available online – featuring remote and fully interactive classrooms, videos and human conversations.
The SDA’s expertise is facilitating new ways of working to ensure D&A College colleagues offer a safe, warm welcome and best possible experience to students as they return in September.