The Daily Telegraph - Saturday - Saturday
HOW TO SELL CLOTHES ONLINE FOR BEGINNERS
WHERE TO SELL YOUR CLOTHES
The most popular vintage clothes selling options are Vinted, Depop, and eBay. Vinted is free to sell clothes on, whereas Depop and eBay both charge a payment processing fee. At Depop the charge is 30p plus 2.9 percent of the item’s sale price. eBay charges 12.8 percent on all sales plus a fixed charge of 30p. If you want to sell locally, sites like PreLoved and Facebook Marketplace allow you to put up classified adverts, people can get in touch and arrange to buy or pick up your old clothes, but be aware that haggling is popular on these sites.
TAKE GOOD PHOTOGRAPHS
You wouldn’t see a dimly lit picture of a coat on a rack surrounded by rubbish in a catalogue, don’t do it on your own listings. Most modern smartphones have a decent camera so you don’t need any fancy equipment, but be sure to take pictures in natural lighting and without the flash. The best sellers include full images of the garment from front and back, a photo of someone wearing it, a picture of any stains or defects, and a picture of the care label.
SELL IT TO BUYERS WITH A GOOD DESCRIPTION
Include all the measurements, brands, materials, colour and any defects, but add some personality to it. If it’s a Medium but it runs a little small on you, say that. If you want to stand out you could suggest what your item might look good with, or how you’ve worn it in the past. Be honest about why you’re getting rid of it too, and if it has any stains, marks, or loose hems.
CONSIDER YOUR PRICE CAREFULLY
You’re a reseller, not setting up a new luxury store.
Those Louboutins might have never been out of the box, but why would someone be using a secondhand site if they could afford to pay the full price? Remember to factor in what your customers will be paying for shipping when considering the price.
WASH AND STEAM YOUR GARMENTS BEFORE SELLING
No one wants to be struck by the smell of their new clothes before they’ve even tried them on. Wash and steam your clothes before posting You could do some basic maintenance like removing any loose threads or using a stain remover on any problem areas, but if you’ve been honest in your description, people will know what they’re getting.
INVEST IN TRACKED DELIVERY
A common scam is to ask for a refund because the item ‘never arrived’. If you ship your items with tracking, then the blame for them not turning up or being delivered to the wrong address rests with the shipping company, not you.