Is it OK to…

Feel sorry for Ralphie, the one-year-old Instagram sensation? It’s his mother’s business if she wants to make money out of “brand” Ralphie – but it can’t be much fun for

him. These aren’t snaps of him rolling in leaves; these are carefully choreographed shots involving styling and propping and lots of hair brushing – which his mother Stacey Woodhams insists on, to give her son “dignity”. That’s as maybe, but when does Ralphie get to have jam in his hair, mud on his knees, snot everywhere, and a broad, teeth-missing grin. When does he get time off from the day job?