The Daily Telegraph

Anti-israel tweets force hijab model to step down

- By Katie Morley

THE FIRST hijab-wearing model to appear in a L’oreal haircare campaign has pulled out because of anti-israel tweets she posted three years ago.

Amena Khan’s appearance, wearing a hijab in the brand’s advertisin­g for its Elvive haircare line, was seen to challenge traditiona­l hair advertisin­g.

But she quit after tweets were unearthed in the wake of her sudden fame. They have since been deleted.

In one she said: “U repeatedly say ‘nobody is above the law’. Well, under internatio­nal law, Israel is an illegal state. Yet u support them. EXPLAIN.”

Another says: “Israel = Pharoah. Both are child murderers.”

In a post directed at Jon Snow, the Channel 4 news presenter, she wrote: “Your ‘children of Gaza’ piece was incredibly moving. Israel is a sinister state & the ones who suffer most are innocent children’.”

She said: “I deeply regret the content of the tweets I made in 2014… championin­g diversity is one of my passions. I don’t discrimina­te against anyone. I have chosen to delete them as they do not represent the message of harmony that I stand for.

“I recently took part in a campaign, which excited me because it celebrated inclusivit­y. With deep regret, I’ve decided to step down because the current conversati­ons surroundin­g it detract from the positive and inclusive sentiment that it set out to deliver.”

A spokespers­on for L’oreal Paris said: “L’oreal Paris is committed to tolerance and respect towards all people.”

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