Pilot project has SOLE
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THE SCOTTISH Tech Army has announced the first of their Supporting Our Local Economy (SOLE) Scotland digital platforms.
The organisation focuses on using the power of tech for good, and this pilot will help local communities to come together virtually to boost the local economy.
Potential shoppers will be able to shop and book locally in one online location. The site will also provide an online presence for businesses which may not have their own website. The project will be launched first in Dunbar to promote the Music Festival. Tickets are for sale on SOLE Scotland, which also offers a range of promotions.
Alistair Forbes, co-founder and CEO of the Scottish Tech Army, said: “Our research shows that the vast majority of consumers were highly motivated to support each other and their local economies during the pandemic and the period of recovery following it, rather than giving their business to multinationals.
“Despite that goodwill, people often use the established platforms for reasons such as convenience, flexibility, availability and price. This is proving very damaging for many local businesses, and in turn for local communities.
“With SOLE Scotland, we are bringing together everything that communities have to offer in one place, making it smooth and simple for locals and tourists alike to explore and engage with the community. The Dunbar Music Festival is a great example of a community-led initiative to drive activity, engagement and business in the town and we are delighted to be able to support this.”
East Lothian Council has sponsored the pilot. Cllr John McMillan, the Provost of East Lothian Council, said: “This is a hugely exciting project, and we are incredibly pleased that East Lothian is piloting it. East Lothian Council has a strong, collaborative focus on supporting and sustaining our local businesses and we have worked with representatives from our key industries to understand the challenges they face and to help find solutions. The ‘shop local’ message is one we have long championed, and it has become even more important at this difficult time in supporting our businesses to engage with customers in new ways.”