Oliver ads call for healthy food

CHEF Jamie Oliver has proposed a series of adverts for healthy food aimed at children.

The anti-junk food campaigner has called for broad changes in the way food that is high in fat and salt is marketed tochildren.

In a column for Radio Times, Oliver said fast food companies’ advertising campaigns have contributed to a “societywide normalisation of junk food”.

As well as a watershed of 9pm for TV junk food adverts, Oliver demanded “proper controls” are put on what children are exposed to online and on public transport.