The Herald

Victims of online abuse ‘blamed’ more than offenders

- LUCINDA CAMERON

PEOPLE using social media are more likely to blame victims for online abuse than the perpetrato­rs because they may have become numb to cyber-bullying, research suggests.

The study by cyber-psychology researcher­s at Glasgow Caledonian University and University of the West of Scotland found there is little public sympathy for victims of online abuse.

But they also found people are less likely to be blamed for the abuse and get more sympathy if they are considered more physically or socially attractive.

The research involved creating fake Facebook accounts for an equal number of males and females using common names, such as John and Monica, with basic profile photos. The number of friends each account had was controlled so as not to affect perceived social attractive­ness.

Mundane comments were posted on the fake profiles such as “Roll on 5 o’clock, going out for dinner with my pals”, or “Really glad to finish that project at work”, and researcher­s responded with a range of positive, neutral and abusive comments, some as strongly worded as “I hope you die”, to make them look like they had come from real people.

Researcher­s then recruited 164 people aged 18-59 who were asked to study each profile and its contents. They filled out a questionna­ire about how much they thought the profile owner was to blame for the abuse and negative comments.

Dr Chris Hand, a lecturer at GCU, said: “We asked the public to rate how much the abuse was the victim’s fault and people consistent­ly perceived it was something about them, they were responsibl­e for it or they provoked the abuse even though they have said something as mundane as ‘going out for dinner’. It is really quite scary.

“We set out to test the relationsh­ip between attractive­ness and blame. We found if someone was more physically or socially attractive, they were less likely to be blamed for the abuse and got more sympathy.

“Our results could be due to an observer desensitis­ation effect, or that participan­ts interprete­d the posts as indicative of friendly ‘teasing’ or ‘banter’ within an establishe­d social relationsh­ip.

“A lot of comments are not horseplay, but malicious, and I think we need to understand how we support people more. Everyone should be able to use social media safely and responsibl­y, but we don’t see that.”

It is published in Computers In Human Behaviour journal.

 ??  ?? „ New cyberbully­ing study has surprised joint research team.
„ New cyberbully­ing study has surprised joint research team.

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