The Herald

Glasgow-based BIG boosts senior team as it fights back from Covid fall-out

- By Scott Wright

PUBLIC relations agency BIG Partnershi­p has bolstered its senior leadership team, with two additions to its board and a brace of high-level promotions.

BIG, which has offices in Glasgow, Edinburgh, Aberdeen and Manchester, has appointed Steph Clark and Victoria Woods to the board. Ms Clark, a former BBC journalist, has led the firm’s Edinburgh office since 2019, with more than 20 years of agency experience to her credit.

Ms Woods joined BIG as finance director in February this year, following a four-year spell as director of finance and people at Glasgow travel company Macs Adventure.

Meantime, BIG has announced two internal promotions at senior level.

Charlene Sweeney, a former senior print and broadcast journalist who joined the agency in 2011, has been appointed media relations director. Kat Wallace, who has 14 years’ experience in the public relations industry, has been named client services director.

The changes come as BIG reports a strong start to 2021. More than 20 client wins were notched up in January, including Aldi, Simon Howie Foods and Business Gateway. It followed a challengin­g period arising from the pandemic, which led the firm to make 18 staff redundant in the autumn. The agency now has 90 staff.

Chief executive Allan Barr said: “BIG has always placed a particular emphasis on career progressio­n and promoting from within, so it’s especially satisfying that the majority of these leadership appointmen­ts are coming from within the business. As we emerge from one of the most challengin­g periods in living memory for Scottish business, it is hugely encouragin­g that we are able to add this kind of experience to our board and leadership positions.”

 ??  ?? Kat Wallace, Charlene Sweeney (left to right in foreground), Steph Clarke and Victoria Woods of BIG
Kat Wallace, Charlene Sweeney (left to right in foreground), Steph Clarke and Victoria Woods of BIG

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