The Herald

Issue of the day Does it still suit you, sir?

- BARRY DIDCOCK

THE two- and three-piece suit as we know it is facing extinction as changes in workplace requiremen­ts usher in a new way of dressing.

Says who?

Says high street retailer Marks & Spencer, who know a thing or two about suits. They have sold them for generation­s – since 1939, in fact – to those men whose job requires one. Or who simply don’t feel properly dressed in anything other than a whistle and flute. Or who are facing what is termed in the trade “impending nuptials”. A wedding, in plain English.

What’s different now?

Among the many social and economic changes the pandemic has wrought is an increase in homeworkin­g. That has brought about a commensura­te decrease in the number of suited and booted chaps schlepping into a city centre office somewhere. Why squeeze into a slightlyto­o-tight suit for eight hours in an overheated building when you can do the same job at home? And if you are at home, why not swap the suit for a pair of neon yellow joggers and a Rick and Morty T-shirt? With that in mind – well, probably not that exactly – Marks and Spencer has reduced the number of shops at which you can buy a suit.

Numbers please ...

Only 110 of Marks & Spencer’s 254 clothing stores currently offer suits. Beyond the anecdotal evidence there is hard data behind the move: in-store sales of formal wear at the retailer fell 72 per cent in the year to April, while online sales dropped 15%. Over the same period, online sales of casual wear rose 61%. You don’t need to be a fashion genius to see which way the sartorial wind is blowing. For the record, sales of women’s suits have also fallen, though not as precipitou­sly.

So is it RIP for the suit?

Yes, no – and sort of. While suit sales have fallen drasticall­y over the last 18 months, they were already on the slide. According to new research from market analysts Kantar, Britons bought five million suits annually a decade ago but that number had fallen to 4.3 million even by 2016. Over the past year, however, only two million suits were sold. But the suit lives on in a sense because what is replacing it for those who do need to get back to the office is something called “the broken suit”.

The broken suit?

Yes. It’s a suit that isn’t quite a suit because it’s actually a smart shirt and a pair of equally smart chinos. In other words, there is still a degree of formal attire associated with office jobs, it’s just not as formal as it once was. And for this brave new world of work, you need a “broken suit”.

Can it be true?

“Covid hit fast forward on the trend to more casual dressing that was already in train,” says Marks & Spencer menswear director West Taylor, “so our smart-wear is now more focused on smart separates – easy to wear, stylish smart clothing that can be worn in lots of different ways.”

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