FASH­ION FOOD AND DRINK SCOT­LAND’S HOMES

The Herald Magazine - - Contents -

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NEWS – PAGE 32 SCOT­LAND’S QUAL­ITY PROP­ERTY GUIDE

Merry Christ­mas, Baby. In 1963 the Madi­son Av­enue art di­rec­tor Ge­orge Lois was asked to come up with a con­cept for a “Christ­massy” cover for Esquire’s De­cem­ber mag­a­zine. He de­cided to give the world a black Santa Claus.

His choice was Sonny Lis­ton, one-time world heavy­weight cham­pion, armed rob­ber and fear fig­ure for white Amer­ica. In a coun­try where race was a hot topic, Lis­ton’s ap­pear­ance, de­scribed mem­o­rably by Sports Il­lus­trated as “look­ing like

Ed­i­tor Garry Scott Pro­duc­tion ed­i­tor Jackie Bro­gan Pic­ture ed­i­tor Craig Boyd Alexan­der Fash­ion ed­i­tor Eva Ar­righi Cover Guy Levy

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