The Jewish Chronicle

Is that a tallit I see for sale in Ikea? Nope, just a towel

- BY MATHILDE FROT

A JEWISH shopper was left “slightly bemused” by a range of bath towels resembling Jewish prayer shawls on display at an Ikea branch.

Saul Freeman, 54, was with his son when he spotted the towels at the furniture giant’s Sheffield branch on Tuesday.

The towels, available in different sizes and priced from £2.25, were inspired by “Hamam towels originally used in Turkish baths” according to online listings for the items.

The shopper said he found the resemblanc­e amusing and that he bought a towel at his son’s urging as a “humorous purchase”.

“My angle on this is one of humour not outrage, though I can see that some people might find this more problemati­c,” he told the JC.

Mr Freeman, who runs a Twitter account dedicated to combating antisemiti­sm, took to social media on Tuesday to share a picture of the towel.

But reactions were mixed, with some online users suggesting the similarity to tallit was coincident­al.

Ikea was contacted for comment.

 ??  ?? Not so spiritual: Saul Freedman sporting the new Ikea bathware
Not so spiritual: Saul Freedman sporting the new Ikea bathware

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