The Journal

Teaming up to provide training in East Africa

- GRAEME WHITFIELD Journal editor graeme.whitfield@reachplc.com

ANORTH East training company has teamed up with education and developmen­t charity COCO to provide business training in East Africa.

Roadmap MBA, which is based on Gateshead’s Team Valley, will give free access to CPD certified business education and training as part of its mission to make business education and training as accessible as possible to people wherever they live around the world. It currently has users in 56 countries.

It will work with COCO – the charity founded by former World Champion athlete Steve Cram – to give the charity’s partners free access to all of its materials, including digital resources, physical textbooks and live classroom sessions. It is hoped that the partnershi­p will help people in the countries where COCO works, especially women and girls.

Lucy Philipson, CEO at COCO, said: “It’s a pleasure to partner with Roadmap MBA. We work with passionate entreprene­urs across East Africa, many of whom are self-taught (in business), but these businesses can support whole communitie­s.

“Through helping to educate communitie­s on aspects such as business strategy we hope to empower individual­s to sustain poverty alleviatio­n and especially increase the life prospects for women and girls.”

She added: “In the communitie­s where we work, it is common that women are expected to stay in the home to look after children and complete daily household chores such as collecting water and firewood. For some girls, their education is cut short as they enter marriages at a young age and have their own children.

“Accessible business education would give these women and girls the opportunit­y to reclaim their education, helping them to establish businesses which bring in additional income and transform how they are viewed in society.”

Roadmap MBA founder Steve Pugh said: “It shouldn’t matter where you grow up or what your financial background is to access informatio­n to help you build a better life for yourself. A good education can help almost everyone. We’re building something which gives the complete roadmap to grow your business or career designed for people with passion, not privilege. The partnershi­p helps us build towards our mission and it’s a pleasure to support in whatever way we can.”

Business education would give these women and girls opportunit­y Lucy Philipson

 ?? ?? > Steve Pugh, founder of Roadmap MBA and Lucy Philipson and Steve Cram from the COCO charity
> Steve Pugh, founder of Roadmap MBA and Lucy Philipson and Steve Cram from the COCO charity

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