The Journal

Property group ‘optimistic’ after franchisin­g move Reminisce on the oldest football competitio­n in the

- BY TOM KEIGHLEY Business writer tom.keighley@reachplc.com

SLIMMED down property services group LSL has pointed to improved performanc­e despite falling revenues and turmoil in the housing market.

Full year results for the owner of brands such as Your Move and Reeds Rains show group revenue fell 34% to £144.4m last year, though group operating losses from total operations narrowed from £56m to £41.6m.

Bosses at the Newcastle company said the numbers were slightly ahead of expectatio­ns following a stronger final quarter of the year - momentum they say has continued into 2024.

The performanc­e comes amid a major shake-up of LSL’s model, which saw it franchise its entire network of 183 estate agency branches and sell its direct-to-consumer financial advice businesses to a joint venture with investors Pollen Street Capital.

Chief executive David Stewart said that process was now completed and made for a simpler, lower cost base group with higher margin potential that was better equipped to trade consistent­ly through housing market cycles.

Mr Stewart said the restructur­ing of the business had taken place in a “difficult” market with rising interest rates and higher mortgages for buyers. Those pressures led to a 19% fall in house sales which was said to have impacted all three of LSL’s divisions, including financial services, surveying and valuation and franchised estate agency.

But this year was said to have brought improved sentiment along with an increase in mortgage approvals as well as sales. Investors were told Q1 2024 group underlying operating profit was materially ahead of the same period last year, reflecting better conditions and the benefits of its new franchise model.

The company said it remained cautious but took inflation data to suggest that interest rates will reduce this year. With further strong performanc­e in the past few weeks, LSL said it expects underlying operating profit to increase further. A share buyback scheme with an initial £7m tranche was also announced on the back of a £35m net cash position.

Mr Stewart said: “2023 marked a period of significan­t progress in our transforma­tion to a higher margin, less capital-intensive business that will perform more consistent­ly through market cycles. Against the backdrop of very challengin­g market conditions, we have simplified and restructur­ed our financial services and estate agency businesses.

“Both are now focused on businessto-business services with a significan­tly lower cost base and the potential for higher free cash flow generation.

“Following this significan­t restructur­ing, LSL is now a more streamline­d, agile group comprising three market leading businesses with high return and organic growth opportunit­ies that are well positioned to capitalise from the recent recovery in the housing and mortgage markets. Our focus is on maximising the performanc­e of these businesses to deliver value to shareholde­rs.

Mr Stewart added that Simon Embley will be steeping down from the board on May 1, to focus on growing joint venture Pivotal Growth.

 ?? ?? Property services group LSL says it has restructur­ed during a ‘difficult’ market
Property services group LSL says it has restructur­ed during a ‘difficult’ market

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