The Mail on Sunday

Carpet chief buys up rivals for wall to wall wealth

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LIKE Harpin, Victoria chairman Geoff Wilding has a vested interest in delivering returns for shareholde­rs. He owns a £220 million stake in the carpet manufactur­er – representi­ng 23 per cent of the firm.

To date, Wilding’s commitment to generating wealth for investors has been pretty faultless. Midas recommende­d the shares in March 2016, when they were the equivalent of 275½p. By March this year, they had risen to 438½p and they have since almost doubled to 835p.

Wilding’s strategy seems relatively simple – buy small carpet makers, integrate them into the company and drive down costs as a result.

Initially focused on the UK and Australia, the group has expanded into Europe, moving beyond carpets into hard flooring.

Earlier this month, Wilding bought Spain-based Keraben for £245 million, having spent up to £50 million on Italian Ceramiche just a couple of weeks earlier. Both companies specialise in ceramic tiles, which often look like marble or granite, used on floors, walls and even worktops.

Following these acquisitio­ns, more than 60 per cent of Victoria’s profits will be generated outside the UK – no bad thing, given that the economy here seems to be slowing down just as Europe speeds up.

The group announces half-year results this week, which are likely to reflect Wilding’s confidence in the future, despite a tricky UK market. Brokers expect full-year profits of £38.8 million for the year to March 2018, up nearly 32 per cent year-on-year and soaring to £71 million in 2019. Midas verdict: Wilding is a man on a mission but cautious investors may still wish to hedge their bets by selling some shares and banking a profit after the stock’s recent heady performanc­e. Don’t sell out completely though.

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