The Oban Times

VIEW FROM THE CHAMBER

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Do you have an idea or business challenge that could be helped by a network of local businesses, big and small?

Lochaber Chamber of Commerce has a knowledgea­ble team, excellent connection­s and a varied business membership ranging from education to manufactur­ing, to transport and aquacultur­e, to tourism and hospitalit­y to design, digital marketing and much more.

The chamber recently hosted in-person events that have brought collaborat­ion with local authoritie­s, industries, education, students, parents, carers and business owners in just a few weeks. How great is that? Not only is your chamber supporting events and bringing together businesses to learn from each other and promote their products, we’re also spending £102,000 on destinatio­n marketing spend. This has allowed us to connect with, support and collaborat­e with our local marketing groups Fort William 365, West Highland Peninsulas, Discover Glencoe and Road to the Isles.

We have collective­ly developed a TV commercial targeted at domestic travellers outside the Highlands, featured the destinatio­n in a number of videos and brought writers and bloggers to Lochaber so that our story and attractive­ness as a holiday destinatio­n can be shared. We are getting the message across that Lochaber is the place of choice to visit, stay, study live and invest.

Our campaigns have meant the chamber has already reached new audiences and attracted more than three million impression­s across our content that includes blogs, videos, images, social media posts and working with VisitScotl­and and other partners.

If you would like to get involved, learn more or just catch up with your local chamber, please call us at the office on 01397 705765 or email membership@lochaberch­amber.co.uk to arrange a chat. We look forward to hearing from you.

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