Face time

Be fab­u­lous on­line and see off trolls, says Gemma Cair­ney

The Observer Magazine - - Beauty - @gem­cairn

Show­ing off is fun, right? Whether it be a boomeranged twirl in our favourite party out­fit, or a ‘gi­raffe-lash’ flut­ter­ing close up, these man­ner­isms are part of mod­ern self­ex­pres­sion on so­cial me­dia. To be fab­u­lous is a part of life’s play­ground – one that’s now avail­able to us all.

But it’s im­por­tant to note the op­po­site. We are all at risk of rid­ing a pen­du­lum be­tween ela­tion and self-doubt. Beauty cy­ber bul­ly­ing is some­thing many of us liv­ing on­line have to nav­i­gate, re­gard­less of fab­u­lous­ness or pro­file.

Rim­mel has just launched a cam­paign based on re­search by The Cy­bersmile Foun­da­tion that finds 115 mil­lion images were deleted from so­cial me­dia due to beauty cy­ber bul­ly­ing last year, and that 46% of young women harm them­selves with drugs, al­co­hol, self-harm or eat­ing is­sues fol­low­ing be­ing bul­lied on­line about their looks. Check out the re­sponse by search­ing the hash­tag #iwill­notbe­deleted.

For those ded­i­cated to the ‘art of fab­u­lous’, think of all the fun there is to be had d with this Rim­mel Ink Me Stamp Tat­toos Pen – a nifty li’l stamp that you can an put any­where on your face or body. I’m think­ing cheek­bone stars for a night of moon­walk­ing! Any­one up for join­ing me? £4.99, rim­mel­lon­don.com

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