Docs blast England’s booze deal
DOCTORS have slammed the Football Association over a new sponsorship deal between the England team and beer brand Bud Light.
It is likely to encourage youngsters to drink booze, the British Medical Association has warned.
Dr Paul Darragh, from the BMA, said: “It’s disappointing [they have] accepted sponsorship from one of the world’s largest alcohol manufacturers with a track record of targeting young people.”
England stars Kyle Walker, Ashley Young and Kieran Trippier are fronting the ad campaign.
The FA said: “The Budweiser sponsorship respects all industry guidelines [on] the promotion of safe and responsible drinking aimed only at those above legal drinking age.”
It added this was also the case with “our previous partnership with Carlsberg” during 20-plus years.
The Bud Light contract came into force last month.
The FA axed a £4million deal with Ladbrokes last year after criticism it was promoting gambling.
BEER: Footie stars on ad