Guin­ness signs six year deal for Six Nations

The Press and Journal (Aberdeen and Aberdeenshire) - - SPORT -

Drinks firm Guin­ness has been an­nounced as ti­tle spon­sor of the Six Nations on a six-year deal.

No fig­ures have been re­vealed by tour­na­ment or­gan­is­ers, but it is un­der­stood in its first year to be worth less than what 2018 spon­sors NatWest paid for a one-year deal.

It is thought, though, that Guin­ness’s back­ing will in­crease year on year dur­ing the term of its sup­port for Euro­pean rugby union’s blue riband event.

Guin­ness cur­rently spon­sor the PRO14 com­pe­ti­tion and are pre­vi­ous English Premier­ship ti­tle spon­sors.

The deal be­gins for the 2019 tour­na­ment kick­ing off on Fe­bru­ary

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