Webinar looks at setting up shop

Farmers and crofters are invited to find out more about setting up a farm shop at a webinar later this week.

Rural insurer NFU Mutual has teamed up with the Farm Retail Association (FRA) for the free event on Thursday at 6pm.

“Consumers are more in tune with buying locally than ever before,” said FRA manager Jenny Rose.

“By holding the event online we can still offer a helping hand and inspiration as well as

“Customers are valuing the high-quality produce”

bringing like-minded people together to think about ways to develop their business.”

NFU Mutual farming sector lead David Harrison said a survey by the insurer at the end of 2019 found 48% of UK farmers were planning to set up or expand diversification schemes.

He said: “Many farm shops have really come into their own serving local communities at a critical time under coronavirus.

“From using drivethroughs to veg boxes, vending machines to socially distanced shopping experiences, consumers are valuing the high-quality produce and services that our farm shops have to offer.”

Details of the webinar are online at farmretail. co.uk/diversify/