Lisa will find a healthy fit

Anorth-east businesswoman has continued to emphasise the importance of foot health in children throughout the Covid-19 pandemic.

Lisa Durward has always had a passion for raising awareness about the importance of correctly fitting shoes for children in a child’s overall health and development.

Despite facing a number of obstacles in the past year, the mum-of-two is still working hard to spread the word further by linking up with the NHS through local health visitors.

She also aims to visit schools and nurseries to educate children themselves about looking after their feet once restrictions allow, and she is encouraging parents to have their children’s feet professionally measured as soon as possible.

Lisa is the founder of Bob and Lulu, a specialist fitted shoe shop, gift and clothing boutique based in the West End of Aberdeen named after her dog and its best friend.

And she has shown her support for Aberdeen and Grampian Chamber of Commerce’s North East Now initiative – supported by creative agency Hampton and Aberdeen Journals – as it also aims to promote local businesses battling through the Covid-19 pandemic.

She said: “We pride ourselves on doing more than selling shoes and clothes, we provide a health service for children’s feet. I am extremely committed to educating my customers and the wider public on children’s foot health. It is a vitally important component for future foot health as adults.

“I find that there is far too much emphasis on the ‘size’ of the shoe when there are in fact so many other factors to consider including width, material and brand.

“Me and my team are consistent, experienced and knowledgeable. We know our brands and we can tell just by looking at a child’s foot which brand will be the best fit for their shape of foot.”

Lisa has spent a great deal of time diversifying her services over the past year, including offering an outdoor shoe fitting service.

For more information on Bob and Lulu, visit www. bobandlulu.com

24 BOUTIQUE SERVICE: Lisa Durward outside shoe, gift and clothing shop Bob and Lulu.