The Press and Journal (Inverness, Highlands, and Islands)

Awards nod for city stylist

- JAMIE WILDE

Justin Mackland from Ishoka in Aberdeen has been shortliste­d for the social stylist of the year award at HJ’s British Hairdressi­ng Business Awards 2022.

The awards – now in their 24th year – recognise hard-working names who have built outstandin­g salon businesses.

Launched in 1998, HJ’s British Hairdressi­ng Business Awards have previously honoured names including Lee Stafford, Trevor Sorbie and Toni & Guy.

Justin made the final stage of the competitio­n after compiling a detailed entry, outlining the skills and experience that make him an accomplish­ed hair colourist and prolific social media user.

Justin currently has more than 5,000 followers on his Instagram page, which showcases his work and creative personalit­y through a range of colourful posts.

This has led to high levels of client engagement and his strong online presence has helped earn him a place in the finals of this year’s awards.

The winners will be announced at the awards night on Monday July 4 at London’s Park Plaza Westminste­r Bridge, to an audience of some of the industry’s top names.

Speaking of his nomination, Justin said: “I’m thrilled to have made the finals of such a respected event.

“Social media is such a powerful tool for salon businesses and I’ve worked hard to build a strong following and to promote my work across multiple platforms.

“Effective social content allows us to engage with our clients and to maintain relationsh­ips, and I hope to inspire others to start utilising its benefits.”

From standout salons to creative individual­s, 17 trophies will be handed out at this year’s finals.

This includes the new 2022 sustainabl­e salon of the year award, which recognises salons that put sustainabi­lity at the forefront of their business.

Jayne Lewis-Orr, executive director of the British Hairdressi­ng

Business Awards added: “These awards are a recognitio­n of the outstandin­g people and businesses in the hairdressi­ng industry, celebratin­g their talent, passion and commitment to British hairdressi­ng.

“To make the social stylist of the year shortlist, finalists need to demonstrat­e evidence of a powerful online presence and a strategy that has helped grow client numbers.

“Justin should feel proud to be recognised for inspiring content that has helped to create communitie­s and showcase the talent in our wonderful industry.”

■ For more informatio­n and to view a full list of this year’s finalists, visit www.hji.co.uk/hjs-britishhai­rdressing-businessaw­ards

z To contact Recruitmen­t, email pj.recruitmen­t@ajl.co.uk

 ?? ?? Justin has been recognised for his abilities as a colourist and social media user.
Justin has been recognised for his abilities as a colourist and social media user.
 ?? ?? TOP TALENT: Justin Mackland with Mary Noble.
TOP TALENT: Justin Mackland with Mary Noble.

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