The Scotsman

Scots call centre operator opens South African arm

- PeTer raNscOMbe

a CaLL centre operator based in Scotland is expanding into South africa with the creation of 1,000 jobs.

Falkirk-based Webhelp UK will open bases in Cape town and Johannesbu­rg as part of efforts to win internatio­nal work.

Webhelp UK chief executive David turner and his management team in Scotland have overseen the expansion.

French group Webhelp bought HerotSC in February for €90 million (£77m) and rebranded it as Webhelp UK.

the company, which employs some 3,000 people north of the Border, was created in 2007 when Hero paid £40m for telecom Service Centres (tSC).

the firm – which lists Sky and vodafone among its clients – has bases in Dunoon, Falkirk, Glasgow, Greenock, Kilmarnock and rothesay, along with a further 3,000 workers at three sites in england. recent contracts won by the company include work for Mobile by Sainsbury’s, Now tv and photoBox.

turner said: “all of our research tells us that South africa can deliver an equivalent customer experience to the UK for certain processes.

“We have seen a trend over the past 12-to-18 months of organisati­ons repatriati­ng work from other offshore locations such as india and the philippine­s as a result of poor customer experience.”

Webhelp UK quoted peter ryan – an industry analyst at market research firm ovum – as saying: “the similarity of the profession­al qualificat­ions and the compatibil­ity of the data protection laws make South africa an excellent partner location for Webhelp UK.

“the country is particular­ly attractive because, alongside a stable regulatory environmen­t, there is a talented workforce with high standards of customer experience knowledge.”

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