The Scotsman

AMBITIONS

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A new player in the nonhouseho­ld water market is looking to grow “substantia­lly”, targeting areas such as SMES and the recently deregulate­d English market.

The firm, a 50/50 joint venture between Anglian Water Business (AWB) and Northumbri­a’s NWG Business, is known as Wave, and in August received clearance from the Competitio­n and Markets Authority.

It is the second-largest water retailer in Scotland and the UK, set to report a turnover in excess of £500 million, and serving more than 250,000 business customers.

Tony Donnelly, chairman of AWB and co-chair of Wave, told The Scotsman that the new brand will be gradually introduced to customers in the coming months.

It also boasts a 25 per cent market share in Scotland, and about 20 per cent across the UK, and aims to expand both north and south of the Border, growing its customers and creating jobs.

Donnelly said: “I would anticipate growth in staff numbers going forward, over

0 Tony Donnelly (left) says the focus is on controlled, organic growth

TONY DONNELLY, WAVE and above the current 20 for the Wave business.”

He said this could come from areas such as adding backroom services in Scotland to support its growth, and the possibilit­y of having a Wave Scotland brand supported by standalone staff.

“I hope to grow staff in Scotland as part of what we’re doing and… crucially, as our business does expand, the bulk of the money that we generate in additional turnover is reinvested here in Scotland,” he added. “We have an absolute commitment that we want to be part of the Scottish business community.” AWB was awarded the £80m Scottish Procuremen­t contract in March last year, responsibl­e for billing more than 15,000 public body sites. “That gave us quite a significan­t leap in Scotland,” Donnelly said.

As Wave it will continue to operate the three-year Scottish Government contract, a three-year deal saving millions annually.

Donnelly also flagged the

“I would like to grow substantia­lly and I would like to see an increased margin in our business in Scotland and across the UK”

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