Mother’s Day helps boost gin sales

Gin sales peak in the run-up to Mother’s Day, new figures have revealed.

Between January and March 2017, gin sold in UK supermarket and shops reached 6.4 million bottles of which 2.6 million, or 41 per cent, were sold in the month of March, according to the Wine and Spirit Trade Association’s latest Market Report.

The study found that gin hit another record high last year with the juniper-based spirit breaking £2 billion in annual sales of more than 73 million bottles, for the first time.