Fears for coffee future as farmers struggle
Coffee could become a luxury in the UK if businesses do not invest more to help farmers who are abandoning their crops because of climate change and historically low prices.
Temperature extremes, increased humidity and crippling market prices are forcing coffee producers in Peru to turn to other sources of income as they struggle to harvest healthy crops.
Catherine David, head of commercial partnerships at Fairtrade, said the UK public “really expect businesses to be paying a fair price for their coffee – this isn’t a nice-to-have for them”. She added: “While now coffee sales have grown and it’s a very popular product and we can pick up coffee from all different price ranges, I think if we don’t invest now then coffee could become a luxury, longer term.”