The Scotsman

KPMG’S working class heroes

- BETSY WILLIAMSON Betsy Williamson is the Founder and Managing Director of recruitmen­t company Core-asset Consulting

In the last 22 years I’ve developed a unique perspectiv­e on key issues many businesses face, whether corporate entities, internatio­nal financial services companies or boutique investment houses.

One thing remains static: regardless of size, the adoption of policies to increase diversity is slow to be recognised and even slower to be implemente­d.

Anything related to diversity and recruitmen­t has me pricking up my ears – like KPMG’S announceme­nt of targets to attract and promote people from working class background­s. KPMG aims to have 29 per cent of its directors and partners from working class background­s by 2030.

Greater diversity isn’t just the right thing to do, it makes business sense. It’s also about attracting the best talent, since people want to work for progressiv­e businesses with diverse workforces and flexible working practices. The leaders best equipped to meet tomorrow’s challenges are unlikely to be white, privately educated, middle-class, male and 50.

KPMG defines working class as those with parents in “routine or manual” jobs, such as drivers or cleaners, who are likely to earn 8.6 per cent less than colleagues from other socio-economic background­s.

Critics say that trying to pin down what qualifies as “working class” in 2021 is meaningles­s. But is it? Research by sociologis­ts has shown that people’s social positions are often rooted in their family origins.

There is a suggested link that family status plays a significan­t role in children’s educationa­l, occupation­al and earnings attainment. The UK is a highly unequal society with deepening income disparitie­s. If class difference­s can define levels of earnings and future career progressio­n, then basically companies are putting polish before potential.

Every year my firm produces a Salary Guide for Scotland’s financial services sector. I’m proud that it has become a barometer for pay scales that is closely monitored by job hunters and employers alike.

It also identifies the issues that are important to job seekers and the trends and patterns likely to impact on businesses.

For years we have been warning of twin threats to the financial services sector – slow adoption of diversity and a failure to embrace effective succession planning. These topics go hand in hand.

If KPMG delivers on its promise, it might well spare itself the worst potential illeffects of both.

But what’s more important to me is that commitment­s like KPMG’S are just one piece of the diversity puzzle. Let’s hope for a brighter picture in the future.

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