The Scotsman

A whiff of success for networking event

- By SCOTT REID

A designer and perfumer with a luxury Scottish fragrance business will be the headline speaker at a networking event in Edinburgh this week.

Chloe Mullen works for Jorum Studio, which was establishe­d in 2010 by Scottish perfumer Euan Mccall, working under the pseudonym Jorum Laboratori­es, and creating bespoke fragrances for a variety of well-known internatio­nal drinks, fashion and hospitalit­y brands.

Since 2016, the venture has been operated equally by Mccall and his partner Mullen, who launched Jorum Studio in 2019 and opened their first standalone store in Stockbridg­e last year.

The Love Your Business networking initiative has attracted more than 100 speakers to a series of in-person and virtual events. These include Alice Thompson, co-founder of Social Bite, and rugby legend Scott Hastings. The latest event is due to take place on Thursday at Black Ivy in Bruntsfiel­d.

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