Jamie Oliver: My new 11-point manifesto to beat child obesity

Pull out from the centre of your MoS

CELEBRITY chef Jamie Oliver has launched a ‘manifesto’ to cut the scale of childhood obesity in half.

In an exclusive interview with The Mail on Sunday, the campaigner is calling for a ban on junk food advertisements on television before the 9pm watershed and to stop energy drinks being sold to children.

While he welcomes the Government’s new ‘sugar tax’, the father-of-five said he would use social media to promote his new 11-point manifesto, which covers everything from food labelling to GP training and television advertising.

Oliver said: ‘I am asking is it appropriate to advertise food that is high in salt, fat and sugar to children at prime time when obesity is crippling the NHS?’