TICKER CAR INSURANCE
LINEKER is an investor in an insurance company which aims to reduce premiums for drivers between the ages of 17 and 25. Ticker sends a box to the driver which they then place on their windscreen. The gadget pairs to a phone via bluetooth, sending the driver’s behaviour on the road to the Ticker app, with the idea that the information can be used to provide cheaper insurance for safer young motorists. Described as the future of car insurance, the company is also backed by former Formula 1 driver Mark Blundell.