The Sentinel

Tech company plans to recruit 50 staff after £50m turnover

- By LAURA WATSON Business Editor

A TECHNOLOGY business which launched just two years ago is on track to turn over £50million by 2022.

Staffordsh­ire-based The Moot Group has reported 10 times yearon-year growth since it was founded in 2018.

The business was establishe­d by Staffordsh­ire tech entreprene­ur Nick Moutter, who used his background in performanc­e marketing and technology to evolve the e-commerce world through automation.

For 2020, The Moot Group – which is based on Stone Business Park – is expected to deliver revenues of £20million as a result of the boom in online retail throughout the pandemic.

And early next year, the company plans to raise investment to support further growth which will include a recruitmen­t drive of up to 50 staff – and an ‘aggressive’ internatio­nal expansion programme.

The Moot Group is the parent company of some of the UK’S leading homeware e-commerce platforms.

It owns luxury furniture and homeware brand Olivia’s and Glasgow-based Houseology, which it saved from administra­tion earlier this year.

It also generates an annual £3million through third party technology licenses – to the likes of Rolls Royce and Sports Direct – for its customer acquisitio­n technology and e-commerce tools.

Nick Moutter, right, said: “I’m in a fortunate position to say 2020 has been an exceptiona­l year for the Moot Group – the acquisitio­ns we made earlier in the year have accelerate­d growth across all of our companies, as well as our unique and innovative approach to marketing the group’s e-commerce brands.

“The next few years are looking very promising, and I hope our plans to recruit up to 50 members of staff over the next 12 months will provide some welcome positive news, in what is currently a very uncertain economy and jobs market.”

He added: “We already have investors lining up at the door to talk to us who are very excited about our expansion plans into internatio­nal markets by the end of 2020.

“It’s definitely an exciting, and profitable, time to be part of The Moot Group.”

As part of the The Moot Group’s plan for growth, Olivia’s – which specialise­s in the supply of stylish furniture for bedrooms, dining, outdoor and kitchen as well as home decor including mirrors, desks and lighting – is due to be launched in Europe and the United Arab Emirates this month.

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