The Sunday Telegraph

Princess of Wales calls for end to stigma of addiction

- By Patrick Sawer SENIOR NEWS REPORTER

THE Princess of Wales has told those struggling with substance abuse that she knows their addiction was “not a choice” and they should not let shame stop them from seeking help.

She said people were still losing their lives because shame was stopping them and their families coming forward for treatment.

The Princess, patron of the addiction recovery charity the Forward Trust, spoke in a video message for the Taking Action on Addiction campaign on the first day of Addiction Awareness Week.

She said: “Attitudes to addiction are changing. But we are not there yet, and we need to be. Still the shame of addiction is stopping people and families asking for help and people are still tragically losing their lives.

“We as a society need to recognise that the only way to help those suffering is [to] understand what has led them to addiction, to empathise with them and to be compassion­ate to their struggles.”

“And so today, during Addiction Awareness Week, I want to share a message of support to those who are continuing to suffer.”

Sitting on a couch surrounded by photograph­s of her family, Her Royal Highness added: “Please know that addiction is not a choice. No one chooses to become an addict.

“I want you to know that this is also a serious health condition. Please do not let shame hold you back from getting the help you so desperatel­y need.”

In the video the Princess is seen visiting drug rehabilita­tion projects and meeting former addicts and their relatives as part of her work.

She said: “As patron of the Forward Trust, I have met many people who have suffered from the effects of addiction. Addiction is a serious mental health condition that can happen to anyone, no matter what age, gender, race or nationalit­y.

“The charities leading the Taking Action on Addiction Campaign [are] working across the country delivering life changing work to help people recover and move forward.

“They are here for you. So please ask for help. I know this was not a choice. Recovery is possible.”

 ?? ?? The Princess of Wales said people were still losing their lives because shame was stopping them get treatment
The Princess of Wales said people were still losing their lives because shame was stopping them get treatment

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