The Week

What the experts say

-

How Aldi won over the middle classes

There was a time when I wouldn’t have dreamed of shopping at Aldi, says Kath Brown in The Daily Telegraph. But latterly, “I’ve changed my tune” – and I’m not alone in that: the German discount retailer posted record sales over Christmas, and has now been named in a Which? poll as the UK’s best supermarke­t. Of course, “value for money is the main driver of its success”, and Aldi has been deliberate­ly including in its cut-price ranges products to attract middle-class shoppers. It sells, for instance, a “cheap but surprising­ly good champagne” (Veuve Monsigny Brut, £12.99), and it also has products that mimic well-known premium brands, such as Haysmith’s gin: “Sipsmith, Haysmith – see what they’ve done there.” As for the retail experience, it may not be deluxe, but the shops are very well laid out, making them easy to whip around. There are, it’s true, a few things “Aldi hasn’t cracked”: the fish isn’t brilliant, you can’t get decent dishwasher tablets or ketchup, and you won’t find more obscure ingredient­s. But I’ve developed “the perfect formula: weekly shop at Aldi for all the basics, monthly shop at Sainsbury’s for the brands and regular visits to the local fishmonger­s, butchers and deli”.

What to do with a picky child

If your child is a picky eater, it can be deeply frustratin­g, says Katy McGuinness in The Sunday Times. But parents needn’t despair. According to Ciara Attwell, author of the popular My Fussy Eater blog, there are plenty of strategies that, if applied consistent­ly, will make even the most stubborn child more adventurou­s. When introducin­g a new food, always start off with small amounts: children will be more willing to have a taste if they’re not faced with a daunting portion, she says. She recommends filling 75% of the plate with foods they like, and 25% with the items you want them to eat. While persistenc­e and gentle encouragem­ent are important, it’s a mistake to exert too much pressure. “Even getting them to smell something new is a win.” For younger children, texture is often an issue, so don’t criticise them for playing with their food. It “may be the route to tasting”. With older children, she advises involving them in the process – helping with the planning of a meal, the shopping and preparatio­n. But when it comes to the idea that family meals encourage good habits, she is sceptical. “I actually think that the family meal is contributi­ng to fussy eating”, as it often means eating too late for young kids.

A period piece for our times

Kathleen Le Riche’s Cooking Alone – first published in 1954 and now “cleverly reissued by Faber” – is undoubtedl­y a period piece, says Rachel Cooke in The Observer: it assumes, for instance, that evaporated milk is a pantry mainstay. But in a time of lockdown, its advice for returning jollity to cooking is likely to strike a chord. Le Riche begins by coming up with a series of characters – the Bachelor, the Bedsitter, the Career Woman – and then provides culinary suggestion­s for each of them, the better to yank them out of their “toast-bound slump”. And many of her tips are useful even for those who don’t live alone: make stale cake “tipsy” by pouring booze over it; put a “little ketchup alongside your bacon just before it comes off the grill, the better to warm it”; and, more generally, make a “great fuss” of your ingredient­s.

 ??  ?? How to persuade picky children
How to persuade picky children

Newspapers in English

Newspapers from United Kingdom