Spe­cial­ist firm helps sell town care home

The Wokingham Paper - - BUSINESS - By JOHN WAKE­FIELD

A WOKINGHAM-based care home for 16 res­i­dents now has a new owner.

Last week, spe­cial­ist busi­ness prop­erty ad­viser Christie & Co an­nounced that it had com­pleted the sale of Down Lodge, to Chrome Tree Care, a first-time pur­chaser, with a strong back­ground in the care sec­tor.

The home, in Sturges Road, com­prises 14 sin­gle bed­rooms and one twin bed­room, with seven of the rooms fea­tur­ing en-suite fa­cil­i­ties.

Gra­ham Cas­selden, the pre­vi­ous owner of Down Lodge, first pur­chased the prop­erty in 1988 and since then has up­graded and re­fur­bished the prop­erty.

He said: “I have very much en­joyed own­ing and man­ag­ing Down Lodge for the past 30 years but felt that it was the right time to sell and re­tire from the sec­tor. I am pleased to be hand­ing the busi­ness over to Vaida and am con­fi­dent that she and the busi­ness will flour­ish in the fu­ture. Christie & Co dealt with the sale process in a pro­fes­sional and ef­fi­cient man­ner and I am pleased to have cho­sen them as my agent.”

New owner and first time buyer, Vaida El­liott, owner of Chrome Tree Care Ltd, is not new to the care sec­tor as she runs a suc­cess­ful home­care agency in Berk­shire.

She said: “Hav­ing owned and op­er­ated our home­care agency in Berk­shire for a num­ber of years, we felt that a move into own­ing a care home was a nat­u­ral step for the com­pany.

“We are de­lighted to have pur­chased a care home so close to our of­fices in Slough and look for­ward to be­ing able to of­fer our clients ex­cel­lent lev­els of care.”

Charles Phillips, di­rec­tor at Christie & Co’s Winch­ester of­fice han­dled the sale.

He said: “Due to its lo­ca­tion, qual­ity and good proven track record, a good level of in­ter­est was ex­pressed in Down Lodge dur­ing a con­fi­den­tial mar­ket­ing cam­paign.

“It has been a plea­sure act­ing for Gra­ham in the sale of his busi­ness and we are con­fi­dent that with Vaida’s lo­cal knowl­edge and ex­per­tise in the care sec­tor, she will do very well with her first care home.

“We wish both par­ties all the best with their fu­ture plans. The sale of Down Lodge and the in­ter­est that was ex­pressed demon­strates the strong de­mand be­ing shown for care homes in the South and sim­i­lar op­por­tu­ni­ties are re­quired to sat­isfy the re­quire­ments of our ap­pli­cants.”

Dawn Lodge in Sturges Road, Wokingham

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