Vegan Life

Holy Lama Naturals

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Gouri Kubair, managing director of Holy Lama Naturals talks us through the body care range

Why was the brand founded? Holy Lama Naturals is a family business based in Kerala, India, with our story spanning three generation­s of my family. In 1938, Mr. D V Deo (my grandfathe­r) became a pioneer in the essential oils industry; he was the first person to cultivate vetivert (a tall grass) on a commercial basis to extract the oils for use in perfumery and so was a founding figure in the Indian essential oils industry.

My father, Vijay (D.V. Deo’s youngest son) followed in his father’s footsteps. In the 1980s, he lived in the Himalayas for eight years on a government-backed project helping locals to cultivate and extract lemongrass oil. Whilst there he made a 12-day walking pilgrimage to

Aja Ney, (the holy place of Lama Guru Padmasambh­ava) where the presiding Lama presented him with a ‘Thangkha of Lama Guru’ which symbolises good luck in life. He had always wanted to create his own range of products that were pure, natural, ethical and sustainabl­e. In 2000, having gained 40 years of experience in the essential oils industry, he finally realised his dream through the creation of a collection of natural body care products. Rememberin­g that meeting with the Lama all those years before, he was inspired to call the brand, Holy Lama Naturals.

What makes you different to other brands?

The whole basis of the business is ethical, and it is run on the 10 principles of fair trade. We are responsibl­e employers; equal pay is ensured, irrespecti­ve of gender and annual wage increases are always made in line with inflation so wages are assured, no matter how low the market falls. We are also responsibl­e partners; our business is run on a nocredit principle so that all the farmers and raw material suppliers are paid immediatel­y and with fair prices.

What are your hero products? We make a huge range of products including for hair care, body care, face care and a selection of massage oils but one of our most popular items is our natural deodorant which uses potash alum as its key ingredient. This is a naturally-occurring antiseptic mineral used to inhibit the growth of odourgener­ating bacteria. The potash alum forms a porous barrier that prevents the bacteria in the armpit from multiplyin­g but importantl­y does not congest the sweat glands allowing instead the natural process of perspirati­on to take place, which purifies and cools the body. Meanwhile a fabulous botanical blend of pure vanilla, ylang ylang, petigrain and rosemary releases a long-lasting fragrance, leaving you feeling confident, fresh and sweet smelling all day.

To see the full range visit holylama.co.uk

Handmade Yogi Soap in Neem and Tulsi

Awaken your senses, with this gorgeous smelling soap that contains a moisturisi­ng blend of coconut oil and essential oils.

From £4.85, holylama.co.uk

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