SET­TING A NEW PRECE­DENT FOR SEO

Web Designer - - Seo Today -

Rankbrain uses ai to find phrases and terms that are sim­i­lar to what a user has typed in or­der to Bet­ter un­der­stand what the in­tent is, Re­turn­ing Re­lated Re­sults

As Google re­fines its al­go­rithm, Rankbrain is be­com­ing even more im­por­tant in how a web­site is ranked in 2018. Rankbrain uses AI to find phrases and terms that are sim­i­lar to what a user has typed in or­der to bet­ter un­der­stand what the in­tent is, re­turn­ing re­lated re­sults. Rankbrain is con­stantly teach­ing it­self by pay­ing at­ten­tion to cer­tain met­rics such as bounce rates, time on page and CTR. Make the most of th­ese met­rics by in­creas­ing your av­er­age dwell time and CTR with en­gag­ing and unique con­tent.

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