MOBILE FIRST IN 2018
You cannot ignore the importance of mobile SEO. The statistics already show that over half of Google searches come from a mobile device – and this is only going to increase. If your site pages are not optimised for mobile, they are likely to be discarded from mobile search results. With the rise of voice search, the impending mobile-first index and mobile-friendliness being a ranking factor, you need to focus on improving the responsiveness of your pages for all devices. Your content should also be consistent across desktop and mobile, as mobile will be favoured.