Web Designer - - Seo Today -

Com­pet­i­tive anal­y­sis is a crit­i­cal part of any 2018 mar­ket­ing plan. In­sight into what your com­peti­tors are do­ing well can help you cap­i­talise on it. Add your­self to their email news­let­ters, so­cial plat­forms and set up Google Alerts. Re­view the top per­form­ing web­sites around your tar­geted key­words; you can take ad­van­tage of what works and repli­cate it.

Un­der­stand­ing the com­pe­ti­tion’s fo­cus on con­tent and key­word ter­mi­nol­ogy will also help to close the gap be­tween those terms you are not tak­ing ad­van­tage of and ul­ti­mately in­creas­ing traf­fic to your own do­main.

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