Are you ready for global ecom­merce?

Get­ting a prod­uct or ser­vice out there and ready to buy is crit­i­cal to suc­cess. Web De­signer looks at what you need to know

Web Designer - - Contents -

Web De­signer takes a look at what you need to know to be a suc­cess­ful seller .

Sell­ing on­line is more im­por­tant than ever to any busi­ness who wants to be truly suc­cess­ful. Big busi­ness typ­i­cally has big back­ing, but smaller com­pa­nies and in­di­vid­u­als may not be so lucky. So Ecom­merce pro­vides the per­fect path to the mar­ket­place. There are a host of providers on the mar­ket that al­low those who want to start sell­ing on­line a very low cost en­try point. Shopify ( is a pop­u­lar provider. For just $29 a month (at the time of writ­ing) users get an on­line store with un­lim­ited prod­ucts and 24/7 sup­port. If you are just start­ing out and only have a few prod­ucts to pro­mote Big Car­tel (www.big­car­ may be a great start­ing place. Five prod­ucts are free and 25 prod­ucts are just $9.99 a month. There are plenty of other so­lu­tions for all sizes of busi­ness. It all very much de­pends on what you need.

A re­cent re­port (Growth 2000 UK Re­port 2018) from In­ter­net Re­tail­ing

- https://in­ter­ne­tre­tail­ - took a closer look at the com­pa­nies and busi­nesses with­out the big re­sources and gave some sage ad­vice. Stand out from the crowd was one ex­cel­lent sug­ges­tion. The re­port re­vealed that un­sur­pris­ingly more and more brands are fi­nally join­ing the ecom­merce revo­lu­tion. It used the ex­am­ple of a lesser known-brand Ann’s Cot­tage, which started as a shop within a petrol sta­tion at Polzeath, Corn­wall back in 1978. The busi­ness now has ten shops and its web­site fea­tures the lat­est up­dates on the surf at many Cor­nish beaches – in­clud­ing live web cams, as a point of in­ter­est that can en­tice not al­ways the ob­vi­ous cus­tomer.

As we all know mo­bile is the pre­ferred plat­form for those brows­ing the web and cre­at­ing an ef­fec­tive will make a dif­fer­ence to sales. The ob­vi­ous is the user ex­pe­ri­ence, per­for­mance and ad­di­tional ser­vices. En­sure that your pages are as light as pos­si­ble, the faster a page loads the more likely the user will stay. There is the op­tion to cre­ate a ded­i­cated app this much de­pends on bud­get. Th­ese are sim­ple tech based el­e­ments, so also con­sid­ered not tech ser­vices such as free de­liv­ery and ideally same-day de­liv­ery if at all pos­si­ble. Cus­tomers do not like to wait. What about pay­ment ser­vices? Not ev­ery­one uses the same pay­ment ser­vice and if you want to go in­ter­na­tional you have to think abut what they use in other ar­eas of the world. Ac­cord­ing to the re­port global mcom­merce is big­ger than desk­top con­ver­sion (+50%) in Asia and ap­prox­i­mately 30% higher than desk­top in Europe. A point that re­in­forces how im­por­tant mo­bile is and how other mar­kets op­er­ate.

This ar­ti­cle only cov­ers the tip of the state of In­ter­net re­tail­ing. To get a closer look at the re­port make sure to visit­imw.

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