Western Daily Press (Saturday)

Majestic buys failed bar chain Vagabond

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MAJESTIC has completed a rescue deal to buy wine bar chain Vagabond from administra­tion.

The UK’s largest specialist wine retailer confirmed talks over a potential move last month after Vagabond Wines went into insolvency.

Yesterday, Majestic confirmed it has completed the acquisitio­n, which will secure the future of nine Vagabond venues and 171 workers.

The bar firm’s “underperfo­rming” site in Canary Wharf has not been bought and will be closed.

Vagabond’s two sites at Gatwick Airport are also not included in the deal.

Bosses at Majestic said they plan to invest in Vagabond for the longterm, with ambitions to open more wine bars under the brand.

The chain, which allows customers to order a variety of wines from selfpourin­g machines, was founded in 2010 by Stephen Finch.

John Colley, chief executive of Majestic, said: “We are delighted to have secured this partnershi­p with Vagabond Wines and are looking forward to working with the team to share our collective passion, expertise and love of wine.

“The completion of this deal marks the start of a long-term partnershi­p and we are committed to investing in the Vagabond business, with the potential to open new wine bars across the UK when the right opportunit­ies arise.

“The combinatio­n of the two businesses presents exciting new opportunit­ies for us to grow our customer base, take the Majestic brand to a younger audience and further elevate Vagabond’s product propositio­n by working alongside our fast-growing on-trade supply division, Majestic Commercial.”

Majestic, which has over 200 stores across the UK, was bought by private equity firm Fortress in 2019.

Vagabond managing director Matt Fleming said: “In Majestic, we believe we have found the perfect partner to enhance the unique strengths of the Vagabond business and drive a new phase of profitable growth.

“Vagabond’s bars help our customers discover unique, quality wines in a highly experienti­al setting - values that align perfectly with what Majestic’s colleagues do every single day in their stores.”

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