New head of digital for technology company
DIGITAL marketing and technology company UpriseVSI has strengthened its management team with the appointment of Ollie Wells to the role of head of digital.
The appointment coincides with the recent acquisition of Cardiff Baybased web development and technology company VSIthinking by Uprise Marketing.
With more than 15 years’ experience in the digital sector, Mr Wells will be responsible for managing the web design and digital marketing teams at UpriseVSI.
As well as delivering effective designs for websites and web application, he will also help establish and implement digital marketing strategies for the company’s clients including search engine optimisation, parper-click, social media and content marketing.
A specialist in user experience and web design, Mr Wells previously held the position of head of experience design at Cardiff-based digital agency Sequence, where he was responsible for overseeing all aspects of their experience design process including web and mobile design.
In addition he was also in charge of content production, optimisation and personalisation and for setting overall digital marketing strategies for clients.
While at the agency he delivered digital projects for clients including Disney, Honeywell Aerospace, Bluestone, Admiral and Visit Wales.
Originally from Staffordshire, Mr Wells is a graduate of the University of Glamorgan and has previously held front-end development roles with British Telecom, the BBC and Complete Control TV, where he developed websites for the likes of Nickelodeon.
Commenting on his new appointment, Mr Wells said: “I’m really excited about the opportunity to work with a group of people who are passionate about enhancing the service and quality of the work they do.
“With the recent acquisition of VSIthinking, this is a perfect time to help implement the next phase of a strategy of growth and evolvement and I am thoroughly looking forward to leading the digital arm of the company to continued success.”
Gareth Rees Jones, managing director of UpriseVSI said: “Adding someone of Ollie’s calibre to our team is an indication of our ambition to offer the very best in digital marketing services and to grow our client base both within Wales and beyond.
“The experience Ollie brings of working on large scale and complex digital projects for high profile clients, and his mixture of user experience design and front-end development skills, will I’m sure prove invaluable as we move forward.”