Western Mail

The Voice wins in ratings battle

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THE Voice narrowly beat the BBC’s new offering The Greatest Dancer (TGD) for a second week running after the shows launched head-to-head.

TGD averaged an audience of 4.1 million while ITV’s The Voice won out with an average of 4.6 million (not including figures from ITV+1).

Some 500,000 fewer viewers tuned in to watch TGD on BBC One compared with last week, when the channel secured an average of 4.6 million.

However, it was also a slow week for ITV’s singing competitio­n, which suffered a drop of 200,000 from last week’s average of 4.8 million.

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