Western Morning News

Lessons in exporting to help South West firms

- WILLIAM TELFORD william.telford@reachplc.com

THE Government has launched an Export Academy scheme to help South West companies sell into overseas markets post-Brexit.

The free programme from the Department for Internatio­nal Trade (DIT) will see internatio­nal trade experts host a series of online workshops and events offering advice and support directly to business owners.

The DIT’s new Export Academy aims to support small businesses in the South West by providing them with the know-how and confidence to sell to customers around the world.

The programme has been designed for business owners who already have internatio­nal customers, or those who are considerin­g exporting in future.

The course, which will be offered to businesses free of charge, will provide companies with the opportunit­y to learn directly from experts in internatio­nal trade and fellow exporters through webinars, round-table discussion­s, and mentoring sessions.

Business owners will leave the course with a customised export action plan to help grow their business in internatio­nal markets.

The programme has been designed for both goods and services businesses, with sessions covering everything from selling online to managing internatio­nal payments.

Paul Shand, DIT’s head of trade in the South West, said: “The Export Academy is perfect for smaller businesses wanting to take their first steps into exporting and for those looking to further grow their export sales.

“By supporting SMEs in the region we hope they will be able to look ahead with confidence and reach their full potential in overseas markets.”

Phil Winton, operations director at Yeovil-based medical instrument­s manufactur­er Griff LVD Limited, is among the first to take part in the Export Academy, and said: “The broad range of topics covered were really useful as we have never worked in export before and we were led through each part of the process, which gave us an in-depth knowledge of each of the stages involved.

“We were also signposted during the sessions to a variety of different informatio­n sources which have been tremendous­ly useful. As was the fact the courses were in bitesize hour chunks, so it was easy for me to fit into my schedule.”

In October 2020, the DIT revealed that more than 700 South West businesses were to benefit from a £3.6million Government fund to help them grow their overseas sales.

The Export Growth Plan also saw 12 Internatio­nal Trade Advisors (ITAs) tasked with giving direct support to small businesses in the region.

They were part of a package of measures to help South West businesses recover from the impact of the coronaviru­s pandemic.

These included the pilot Export Academy scheme which is also helping businesses in the Northern Powerhouse and Midlands Engine areas, in addition to the South West.

Added to this, “sector specialist­s” will champion the Western Gateway to overseas markets and help drive investment into the region.

And a refreshed cohort of more than 100 additional Export Champions across different industries in England will help promote and support exports.

Businesses can find out more online at great.gov.uk

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