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The ‘IT’ lip

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Nothing makes you feel “done” quite like a red lip. a swipe of crimson suggests confidence, glamour and put-together-ness. “Red lipstick expresses an empowering persona of strength,” says Jen Evans of the lipstick Queen. “you put it on and immediatel­y you feel more confident than you did without it.” How true! I always associate a red lip with a particular woman, you know her

– the magnetic, sexy and fearless glamazon who turns heads whenever she swaggers into a party. but wearing red is not as difficult as you might think, you just need to consider the texture: matte will give you a rich pigment and staying power, but you need a hydrated, flawless lip – any flakes will show up like a beacon. If you’re a red lipstick virgin, try a sheer or gloss texture – they’re less of a commitment. or apply a smear of Vaseline first, then add colour by patting on with your finger, starting in the middle and dabbing away.

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